I posted earlier that Mr. Lulu and I drove up to Rockville to visit Buy Buy Baby and buy a Snoogle. My preliminary research of Buy Buy Baby is that it’s owned by Bed Bath & Beyond and that they were the be-all-end-all to baby needs. Or at least, an alternative to Babies R Us.
When we got there, I realized a few things.
- The store is poorly laid out for pregnant women. Who puts the bathrooms in the far back corner of the store???
- The store’s name fits it very well. Buy! BUY! BUY MORE!!! Eesh…
- The store is made to make you feel tiny. The walls are packed from floor to ceiling (set up just like a BB&B, and when I pointed that out to Mr. Lulu, he had the lightbulb look and went “ahhhhh” and totally understood the layout of the store).
- The store makes you feel unworthy. And if you feel unworthy, you will feel like you are not fit to raise a child. So you will buy more things. See points #3, 2.
- The store’s inventory is on the high end spectrum, so if you go in looking for things like silicon sleeve covers for glass bottles, you won’t find it. But what you will find is a $100 bottle sterilizer that also makes julienne fries. Or the $1500 stroller. Or the car seat that may make your child an applicant for MENSA when they are five. And of course, this is all meant to play on #4, which leads to #3, which leads you to #2.
I’m not entirely sure I will go back to Buy Buy Baby. I’m thankful I was able to drive up (it was a 2 hour drive) and go buy a Snoogle, but really, I was sent into a near panic attack over some of the things that are on the market. The look of panic and terror in my eyes either gave Mr. Lulu a good laugh or it gave him cause for concern that I was being sucked in to Buy Buy Baby’s genius.
Wanting the best for our babies is a natural thing. But do we need the $1500 stroller? Should we be more concerned with giving our babies the proper care, love, food, and shelter they need?
I am more inclined after my trip to Buy Buy Baby to skip the baby stores. Playing on insecurities of parents (especially first time parents) is a game I don’t want to participate in. I have enough self-doubt and don’t need a store telling me I should doubt myself even more. Instead I will listen to friends, maybe or maybe not take their advice, and just order online with the idea of I know what I want or need and not be overwhelmed by unnecessary choices.